We pride ourselves on providing an exceptional service to all of our clients. We consistently work to tight deadlines and are well equipped to do so. Using our team’s expert knowledge, excellent media relations, strong buying power and loyal commitment to our clients we aim to deliver cost-effective and innovative media solutions based on a client’s budget and campaign aims.
We work as an extension of your marketing team to provide you with cost effective and innovative advertising solutions for brand awareness and call to action campaigns. We can save you money through our considerable buying power with media owners but also by suggesting media solutions you may not have previously thought of or known how best to purchase.
Our independence means that we have no commitment to any media channel so you can be assured that our advice to you is based on what is best for your business. Rates secured from the media are the rates you pay. There are no rate mark ups or fees to be added to your campaign by using us – our advice and strategic planning service is free. Client budgets can be large or small; there is always a media solution that can generate results.
After reading the project background and completing a detailed media methodology, we will propose a media strategy, creating an innovative and cost-effective method of achieving your advertising objectives within your specified budget.
All media would be procured directly by Mike Lynch Advertising. None would be outsourced, as the agency is fully competent in planning and buying all media in house.
In addition we will work closely with the client in-house marketing team and any other external agencies (such as PR) to ensure that all advertising/sponsorship activity is integrated into the overall strategic communications approach.
We encourage our clients to direct media enquiries to us as the media agency. This arrangement streamlines communication between the media owners and us (the agency) and also frees up the marketing team’s time.